Catena enters 2nd Mercedes Benz dealership

Catena, President of Edison- based Ray CatenaUnion is giving the customers a high- level of service
Motors, initiated the opening of his secondthrough the establishment of a new and conveniently
Mercedes-Benz dealership. Ray Catenalocated Mercedes-Benz dealership in Union, New
Mercedes-Benz has been a family business sinceJersey.
1959. It began with a simple used car lot and hasAbout "Bright Steps Forward"
evolved into an excellent sales leader within the"Bright Steps Forward" is an organization that
Mercedes-Benz USA's (MBUSA) franchise network.facilitates unswerving pediatric therapy for those
Catena proudly said that their main aim when theychildren who cannot afford medical services. During
started the franchise business was to do one thingthe opening of Ray Catena Mercedes-Benz of Union,
completely. He further said that the opening of theirguests who made contributions of $100 or more to
new facility in Union will grant them the opportunity to"Bright Steps Forward" will be entered into a draw for
exalt even higher the experience that their customersa 27-month lease of a new Mercedes-Benz R350.
already have with them.The said contains a top of the line Mercedes
Opened to the public for them to see the evolvedperformance chip. The winner was drawn live in the
franchise business, the eloquent event was held fromevent. A silent auction was also held to financially and
5 o’clock up to 9 o’clock in the afternoon. Itemotionally support this life-changing charity.
included several odysseys to the refined showroomAbout Mercedes-Benz USA (MBUSA)
and service facility that showcased the latest modelsWith its headquarter in Montvale, New Jersey,
in the Mercedes-Benz product line-up. It was really aMercedes-Benz USA (MBUSA) is the group that is
marvelous event that marked another milestone toresponsible for the sales, marketing and service of all
Mercedes.Mercedes-Benz and Maybach products in the United
During the classy event, Ray Catena Mercedes-BenzStates. MBUSA reached the all-time sales record of
of Union gave a toast to a successful future with their248,080 new vehicles in 2006. This has set the highest
clients and guests, while raising essential funds forsales volume ever in its history and has achieved 13
"Bright Steps Forward".consecutive years of sales growth. Its northeastern
The General Manager of Mercedes-Benz USA'sregional office which is based in Parsippany, NJ is the
Northeast Region, Joseph Kurp, said Ray Catena hason responsible for advertising, sales and marketing
long been a standing member of the Mercedes-Benzinitiatives for the 94 dealers of Mercedes that are
dealer arena. He further said that Catena plays anlocated in the Northeast of the country.
important role in the success of Mercedes-Benz in theThough a German car, Mercedes-Benz continues its
US as a brand in a strictly competitive Tri-Statestruggle in topping the US auto mobile market. And this
market.new Ray Catena Mercedes-Benz of Union is a proof
Kurp also said that Ray Catena Mercedes-Benz ofof such struggle.